Restaurant owners and managers everywhere constantly ask themselves how they can differentiate themselves from the competition. They often wonder how they can attract and retain a loyal customer base. Location and menu are obviously a large part of the equation. Of course, there are several other key factors at play.
Lovely restaurant table setting at Josie in Santa Monica, California.
One factor that seems to be taken for granted, or even slightly overlooked, is tablecloths. Specifically, quality of tablecloths. Many people opt for the cheapest table linens they can find. This is a good way to save a buck, but should this be done at the expense of the customer’s dining experience?
Let’s take a look at the most common table linens sold online. The cheapest, most widely available solution is tablecloths made of 100% polyester. These polyester tablecloths are available at LinenTablecloth.com and weigh in at 180 grams per square meter (GSM). Our online competitors sell table linens that weigh in at 150 GSM. Tablecloths and linens that weigh 150 GSM scrape the bottom of the barrel in terms of quality and durability. The thin, lightweight nature of these tablecloths make them feel and look cheap. Napkins are particularly troublesome when made from this cloth. The cheap nature of the cloth can feel like one is wiping their mouth with a piece of sandpaper. Pass the lip balm, please.
Close Up of a 150 GSM Polyester Tablecloth
That’s why LinenTablecloth is proud to offer our Ambassador linen line. Our high quality restaurant tablecloths are made of 100% spun polyester filament. We manufacture these table linens to produce a 100% cotton feel, but without the hefty price tag. They weigh in at 215 GSM, making them considerably more durable and able to withstand many more wash cycles than the cheap alternatives.
Close Up of a 215 GSM Restaurant Tablecloth
Quality and presentation of restaurant tablecloths is an important component of the dining experience. Don’t settle for cheap tablecloths. You owe your customers a relaxed, comfortable and enjoyable experience. Choose from the Ambassador line of high quality restaurant tablecloths and keep the lip balm at home.